IFTTT is a free platform that lets you use applets created by other users to automize different actions on social media.
When the sales for "The Recruit" started to fall, I could not understand why. Then I realized that I had stopped promoting myself and my books, especially on Twitter. I assumed, erroneously, that just by having published a book for FREE it guaranteed that people would download it - maybe not read it, but at least download it. Boy, was I wrong. It wasn't until I read a Facebook post on one of the indie author groups that I follow that I learned that I needed to keep promoting no matter what.
Now, to keep publishing is the best promotion, but I won't be able to publish until the middle of 2018, so I needed to keep moving now.
That's how I found IFTT. I had made a decision a while back to stop over-using social media. I was in a cycle of writing three to four blog posts a week in my normal life blog, plus one or two a week in my author blog and then also posting on Twitter and Facebook. It was sucking up all of my writing energy and time and I knew it had to stop.
In fact, as soon as I lowered the amount of time I spent on that, my productivity as an author increased and I was ready to publish "A Few Drops of Fantasy" two weeks before I planned, which was why I was able to offer it for pre-order.
Doing research I found that IFTTT has an applet that lets you automatically publish a tweet every day. The same tweet. This was to be one way to keep promoting without taking time away from writing.
I created two applets, one for each of my books. One to publish the tweet in the morning and the other the afternoon.
The applet works at the time of day you tell it and the days of the week you choose - you can choose every day if you wish.
Then it lets you write the tweet that will be recurring and the Image URL it will use. Sounds easy, right?
I confess that at first I thought not to bother my tweeter followers with so many posts about my books, but then I see them doing it, too, and now that I have almost 500 followers I realize that in ten minutes a hundred tweets will go by, which makes it almost impossible for people to see the tweet repeated often unless they don't have a lot of followers.
Just think how often someone who has 10K followers will see the post!
Now, I apologize in advance to my followers who don't have a lot of followers themselves, but book promotion must go on